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EBClub and EBN launch global employer branding community

Jul. 28, 2026
By AI, Created 06:30 UTC, Jul 28, 2026, AGP -

Employer Branding Club and Employer Branding News are joining forces to build a global platform for employer branding professionals, with a new website launching July 23, 2026 and full operations set for September 1, 2026. The move aims to centralize news, events, learning and networking for a fast-growing field that now spans talent, culture and communications.

Why it matters: - Employer branding professionals will get a single global hub for news, events, learning, networking and recognition. - The combined platform is designed to connect in-house practitioners and industry partners across recruitment marketing, employee experience, people and culture, and employee engagement. - The partnership reflects how employer branding has shifted from a niche discipline into a strategic business function.

What happened: - Employer Branding Club (EBClub) and Employer Branding News (EBN) joined forces to create what they describe as the world's largest global community for employer branding professionals. - The announcement was made July 28, 2026, from London. - The new platform brings together events, news, original content, webinars, learning and professional recognition. - The new website launches on 23 July 2026, with professionals invited to join a waiting list for early access, upcoming events and partnership opportunities. - The full EBClub platform launches later in July and becomes fully operational on September 1, 2026. - More information is available at the partnership page.

The details: - EBClub was founded by global employer branding strategist Steve Ward in London in 2020 during the pandemic. - The community began as a digital forum for employer branding professionals to share ideas, support one another and build capability. - EBClub later expanded into in-person events across the UK, supported by a LinkedIn community. - In 2026, EBClub expanded across Europe with events in Poland, Germany, Spain, France, the Netherlands and Portugal. - EBN was founded in early 2024 by Mike Parsons and James Robbins of Fathom Data Labs. - EBN publishes daily news, analysis, interviews and thought leadership for a global audience. - EBN is headquartered in Singapore and reaches readers across major employer branding markets. - The combined platform will include The Exchange, a dedicated space for collaboration and idea sharing. - The Exchange will focus on employer branding, recruitment marketing, employee experience, people and culture, and employee engagement.

Between the lines: - The deal pairs a media platform with a professional community, giving the new organization reach and audience depth. - The partnership also signals a push to formalize employer branding as a shared global discipline rather than a collection of local networks. - Steve Ward said the goal is to help employer branding deliver greater value through peer-to-peer collaboration. - Mike Parsons said the partnership creates a long-missing global home for the profession.

What's next: - EBClub and EBN will open early access through the new website before the broader platform rollout. - The organizations will use the combined platform to host local and global events, webinars and peer networking. - The Exchange is expected to become a central venue for collaboration between practitioners and partners. - The full platform is scheduled to be operational from September 1, 2026.

The bottom line: - EBClub and EBN are trying to turn employer branding into a more connected global profession, with one platform for content, community and collaboration.

Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.

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